H&M launches in Cape Town with style

H&M launches in Cape Town with style

The moment I’ve been waiting for all week had finally arrived. As I walk up to the Red carpet with my mom by my side I am greeted by the welcoming staff of H&M who then scanned our e-invites for the VIP Shopping Experience.

As we enter we are overwhelmed by the very glamorous H&M store at the V&A Waterfront. Unlike other H&M stores I have visited, this one consisted of a fresh, modern and spacious interior.

Our fellow guests consisted of nothing other than local celebrities, fashion bloggers and of course models clothed in the latest H&M collection. Along with entertaining music, guests were served with the finest of canapés, cocktails and champagne while viewing the H&M range.

Ranges came in ladies, men’s and kiddies wear with the most unexpected part of the evening being the Homeware section.

I’d like to thank H&M together with Marina Nestel of The Little Black Book PR & Events for an awesome evening.

On trend, affordable and definitely worth the visit. I highly recommend you make your way to the newly established H&M South African store!